PKI ? Old Technology has a New Rival ECommerce Articles | April 4 Wholesale Kentavius Street Jersey , 2006 Currently, when most people think of digital signature capturing the first technology that comes to mind is Public Key Infrastructure or (?PKI?). However, the old guard of PKI is a dying technology. PKI is a good solution with serious limitations that will hinder and impede its continued growth. PKI is both expensive to implement and expensive to maintain. PKI is also time consuming. Professionals do not want to slow down the sales cycle to send someone to a third party certificate authority just to make a sale.
Currently, when most people think of digital signature capturing the first technology that comes to mind is Public Key Infrastructure or (?PKI?). However Wholesale Tarvarius Moore Jersey , the old guard of PKI is a dying technology. PKI is a good solution with serious limitations that will hinder and impede its continued growth. PKI is both expensive to implement and expensive to maintain. PKI is also time consuming. Professionals do not want to slow down the sales cycle to send someone to a third party certificate authority just to make a sale.
PKI authenticates but it fails to identify who a user is. The American Bar Association identified this critical weakness in its ABA PKI Assessment Guidelines, D.3.1.2 says ?a pseudonym or alias may be used as the name within a certificate? and not their real name.
VeriSign, one of the largest PKI solution providers, admits in their paper ?ROI for PKI? that ?PKI systems are particularly expensive to maintain.?
A Better Solution By giving power to the business and not a third party certificate authority Wholesale C. J. Beathard Jersey , PrivaSign can aid businesses trying to comply with regulatory law and standards similar to the ABA Guidelines pertaining to electronic signatures.
The vast majority of electronic signatures are captured through a method called ?click-wrap?. People use this method every time they install new software or purchase something online using a credit card. The system will validate their identity and then require the user to click an ?OK? or ?I Accept? button to install the software or authorize a credit card transaction. The reason most people use the ?click-wrap? process is in its simplicity. There is no training required and most users get comfortable with the process after just one use. Click-wraps have been tested in the courts by dozens of companies, including AOL-Time Warner, Microsoft, Netscape Wholesale Reuben Foster Jersey , Sun Microsystems and Dell just to name a few. The technology necessary to use the product is built directly into web browsers so there is no software to install. Finally, it is significantly less expensive to maintain, install and process than traditional PKI technologies.
PrivaSign uses a patented, proprietary ?click-wrap? method to capture the actual signature and the industry standard form of encryption known as Secure Socket Layer (?SSL?) technology Wholesale Jaquiski Tartt Jersey , along with MD-5, SHA1 and SHA2 file integrity hashes to protect the PrivaSign client?s data with a tamper proof seal. SSL is commonly available in virtually every web browser and the user does not need any special training or instruction in order to use the service.
PrivaSign?s patented technology allows for fast digital signature capturing on virtually any document and from any web browser. This flexibility will allow businesses to keep implementation costs at a minimum and increase the likelihood that signatories will be able to use the system.
The Power Of The Subliminal Ad Self Help Articles | July 31, 2007 The 1957 movie theatre experiement with popcorn & cola by James Vicary may have been a sham and fabricated but in 2006 an astonishing discovery was made in Holland. Does subliminal advertising really work? And, can subliminal messages really change your behaviour? Find out here.
In 1957 a market researcher Wholesale Arik Armstead Jersey , named James Vicary, produced findings that seem to support he's claim that people can be influenced by subliminal messages. He claimed that he was able to manipulate the buying behaviour of patrons at a movie theatre simply by flashing the messages "drink Coca-Cola" and "eat popcorn" in between the frames of the movie. These messages were flashed for such a short time that viewers were unaware of what was happening.
Once his findings were published the general public were, understandably, outraged and this lead to the practice being banned in the USA Wholesale DeForest Buckner Jersey , the UK and Australia. However, Vicary later admitted that his findings were completly fabricated and that the study was a hoax. Even after Vicary's confession many scientists have attempted to replicate the experiment in the hope that they could prove once and for all that subliminal messages do work. Unfortunately these studies have mostly failed to produce any sufficient empirical evidence to support the claim.
However, lately researchers have shown that if you can take advantage of, or create Wholesale Ahkello Witherspoon Jersey , the correct conditions then subliminal messages can be highly effective and even subliminal advertising can work! . Johan Karrenmans, of the Department of Social Psychology in Radboud University, Holland, along with his colleagues devised and conducted a study that has shed some light on what is a hotly debated subject. In 2006 Karremans and his colleague conducted experiments to ascertain the effectiveness of subliminal messages in advertising. The results of these studies shocked and suprised a lot of people.
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